Devil's Brew Super Firm Water Based Pomade
How fast will you ship my order?
- All orders placed before 2:00 Eastern Time are shipped SAME DAY! Transit times vary but typically shipments arrive to U.S. addresses 2-3 days after ordering.
- Orders ship Mon - Fri. If you order on a major holiday your order will ship next business day.
I want to return my item(s), what do I do next?
- You are entitled to an exchange or refund within 14 days of your purchase (except on apparel items, see below). Please note that the product must be returned unused, in original packaging including all tags. In case of refund neither the original shipping cost nor the return shipping cost will be repaid.
CLICK HERE FOR THE FULL RETURN POLICY OR TO START YOUR RETURN CLAIM.
Devil’s Brew Super Firm Water-Based Pomade – Unholy Hold, Supreme Control
Need a pomade that locks your style in place and refuses to quit? Devil’s Brew Super Firm Water-Based Pomade is built for those who demand insane hold, high shine, and all-day control—without the greasy buildup.
Designed for slick backs, pompadours, and structured styles, this pomade delivers a super firm grip that lasts, yet washes out effortlessly with water. And because we don’t just stop at great hold, we’ve infused it with Saw Palmetto Extract, a natural DHT blocker that helps protect against hair loss—so you can keep your hair looking its best for years to come.
✅ Super firm hold for all-day control
✅ High shine for a classic, polished look
✅ Water-based formula for easy washout
✅ Infused with DHT-blocking Saw Palmetto Extract
✅ Crafted in collaboration with Lockhart’s Authentic Grooming Co.
No compromises. No gimmicks. Just serious hold and legendary performance—grab a jar of Devil’s Brew Super Firm Pomade and lock in your style.
Our Story,
"Lockhart’s Authentic makes badass grooming products for those who do things their own way. Handcrafted, barber-tested, and built without shortcuts. We stand for real quality, real community, and real style. No hype. No compromise."
Free U.S. Shipping
on U.S. orders over $60
Mon - Fri Same Day shipping before 2pm(ET)
CLEAN FORMULAS
No crap ingredients, only the good stuff.
MADE IN THE U.S.A.
All of our products are made in our own manufacturing facility in Colorado.
SECURED CHECKOUT
Your information is always safe with us.
Frequently Asked Questions
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This depends on multiple factors so we put together this handy "Perfect Product Selector" Quiz! Click HERE to find the product that is right for your hair type.
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We do! Please use our chat function at the bottom of the screen to receive your military discount. Thank you for your service. 🫡
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Water-based products wash out easily with just water, give a lighter feel, and typically provide a cleaner, more natural finish. Oil-based products are thicker, longer-lasting, and give you that old-school grip and shine, but they’ll take a bit more effort (and shampoo) to remove. One's for convenience, the other's for commitment.
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Most likely YES! If you're able to see products on your screen that means that 99.9% of the time we are able to ship to your location.
However, some products we can't ship internationally (like our EDP Colognes). Because of this we use tools to only show you products that we can ship to your location, so if you can see it, you can buy it!
